Trade marks protect your identity representing your company and its values. They are fundamental in establishing your presence in a market, build a trustworthy relationship with your customers and partner. On the other hand, they are quite easy to imitate and copy (counterfeit and trade mark squatting). As all Intellectual Property Rights, trade marks are territorials. This means in principle you have to register them in each and every country. The Madrid system can make this process easier. Join us to learn how to register and manage your Trade Marks in up to 122 countries. 

Renewable Energies have experienced a relevant increase within the last two decades and Latin America countries are placing great expectation in non-conventional energy sources at short, medium and long term. In fact, EU SMEs interested in these industries have in Brazil, Mexico or Colombia some of their main destination countries, as the Latin American countries represents a huge market full of potential clients for EU companies that are willing to go international.

The current situation has impacted SMEs operating in Latin America (or willing to do so), which may not know how they can still protect the innovative aspects of their business that allow them to commercialize safely and how to enforce their rights in a lockdown scenario.

At the same time, new opportunities arise in crucial sectors and European entrepreneurs that are intending to take advantage of them must know what are the key IP mechanisms they can benefit from.

The current situation has impacted SMEs operating in Latin America (or willing to do so), which may not know how they can still protect the innovative aspects of their business that allow them to commercialize safely and how to enforce their rights in a lockdown scenario.

At the same time, new opportunities arise in crucial sectors and European entrepreneurs that are intending to take advantage of them must know what are the key IP mechanisms they can benefit from.

The current situation has impacted SMEs operating in Latin America (or willing to do so), which may not know how they can still protect the innovative aspects of their business that allow them to commercialize safely and how to enforce their rights in a lockdown scenario.

At the same time, new opportunities arise in crucial sectors and European entrepreneurs that are intending to take advantage of them must know what are the key IP mechanisms they can benefit from.