How to internationally protect your trade mark through the Madrid system?

Trade marks protect your identity representing your company and its values. They are fundamental in establishing your presence in a market, build a trustworthy relationship with your customers and partner. On the other hand, they are quite easy to imitate and copy (counterfeit and trade mark squatting). As all Intellectual Property Rights, trade marks are territorials. This means in principle you have to register them in each and every country. The Madrid system can make this process easier. Join us to learn how to register and manage your Trade Marks in up to 122 countries. 

All Star Webinar: IP Management and Digitalisation with CEIPI and all International IPR SME Helpdesks and the Japan Technology Transfer Helpdesk

Modern IP management is the key success factor to create and protect new business models in the digitisation. Here, an understanding of the practical use of intellectual property (IP) in concrete business models is crucial. Understanding this the development of a new IP strategy or the valuation of existing IP becomes feasible for SMEs.
An IP strategy for the digital challenges: IP offers you as an SME the opportunity to assert yourself in digitally transforming business ecosystems, to secure your own profitable position and to create added value with innovations.

Trade secrets as a competitive advantage when internationalising

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Do you know what a trade secret is? A trade secret is any confidential or industrial information that confers a competitive advantage to a company.

Check our infographic "Trade secrets as a competitive advantage when internationalising" to know more about the differences between patents and trade secrets, and also pro tips to benefit from your secret information.

Customs protection in Latin America

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Did you know that  Brazil, Chile and Peru have created special units within the police, customs, and other relevant public and private institutions to fight piracy happening both in physical and online markets? 

Check out our new infographic "Customs protection in Latin America" to find out the different steps you should bear into account to protect your IP in Customs.

Intellectual Property in Latin America in the clean-tech sector: a look on how to identify your IP and exploit your creations

Renewable Energies have experienced a relevant increase within the last two decades and Latin America countries are placing great expectation in non-conventional energy sources at short, medium and long term. In fact, EU SMEs interested in these industries have in Brazil, Mexico or Colombia some of their main destination countries, as the Latin American countries represents a huge market full of potential clients for EU companies that are willing to go international.

New joint EUIPO-Europol report on IP crime and its link to other serious crimes

EUIPO and Europol have come together to create a report that demonstrates the interconnection between IPR crime and other types of serious crimes, highlighting the links between actors committing these offences.

The case examples in this report illustrate how a wide range of different crimes are linked to IP crime, including money laundering, document fraud, cybercrime, fraud, drug production and trafficking and terrorism.