- Words, with or without conceptual content,
- Drawings, images, emblems, monograms,
- Engravings, stamps, seals,
- A combination of colours applied to specific parts of the product or packaging,
- Letters, numbers, or a combination of both,
- Original slogans,
- A combination of all of the above items.
In Argentina, as in Europe, packaging may be registered as a three-dimensional mark. Despite the fact that the Argentinian Institute for Intellectual Property (INPI) Regulation does not provide for sound marks they are accepted as are smell marks.