European SMEs seeking to expand their businesses towards the Latin American region consider the Internet as a preferential channel to do so. With the Internet being such an easy entrance for new products and services, it can also be used by forgers from all over the world as an instrument to sell counterfeit goods or commit any kind of Intellectual Property (IP) frauds.
Este informativo apresenta uma visão geral sobre como proteger e gerenciar ativos de propriedade intelectual no América Central, com uma abordagem prática adaptada às necessidades das PMEs europeias.
This Factsheet gives an overview on how to protect and manage Intellectual Property assets in Central America with a tailored approach to the needs of European SMEs, that will benefit from factual and practical information including formal and substantive requirements or fees, among others.
This Factsheet is the perfect guide for European SMEs that are intending to attend a Show event or a Trade Fair in Brazil and would like to protect their IP Rights properly. The best Tips and watch-outs with a practical approach and common mistakes to avoid are some of the contents that they may find on it.