The matchmaking event will take place in Cannes (France) at TRUSTECH, the largest international event dedicated to trust-based technologies in payment and identification.
TRUSTECH aims to be the hub of the international digital security community, to help market players define future strategies, develop the ways the technologies are used and generate business opportunities. The event gathered around 11,000 attendees, 302 exhibitors and 250+ leading international speakers.
The aim of the event is to create a quick and easy way for Small and Medium Enterprises (SMEs) and Clusters, actively engaged within the field of ICT and digital services, to meet potential business partners and to operate internationally.
The Latin America IPR SME Helpdesk will take part to the event to present to European SMEs its free services to manage successfully their IP assets when going international and to well integrate them in a strategy of technology transfer.